Product Design - BABEL Sistemas de Información
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Product Design

  • HCI

We improve people's lives by promoting sustainable growth for our clients, overcoming challenges with different approaches and differential value propositions. We conceptualize and design products where we balance desirability with technical and economic feasibility and adapt to demanding deadlines. 

We shorten work times by synthesizing the best of agile and design thinking, ensuring productivity and the satisfaction of the people we address, with the aim of improving the results of any company, while increasing the success rate. 

We face challenges by putting people at the center, tackling them in different phases, but giving integral answers. We investigate through qualitative and quantitative techniques by listening to data to support our design decisions with evidence. We identify friction points and define differential value propositions with which to ideate and test, building a validated product and streamlining its construction. Our experience design and development teams work in sync to ensure understanding and technical feasibility of development. 

We know that technology is taking over our lives, and as a result, our clients' expectations are increasingly higher and they are looking for consistent, global and personalized experiences where they can connect people with brands. Therefore, we design experiences based on a wide variety of human-machine interactions, from the most common ones such as web environments, mobiles, tablets, wearables... to voice interactions. 

In short, we seek to obtain products that, supported by technology, help our clients to have dominant positions in their markets and that generate memorable memories in people through experiences. Our designs go where technology dreams.

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